Bureau
For the advancement of
lifestyle and longevity
and success

Moving beyond the boundaries of traditional graphic design and brand communications, the Bureau delivers insightful solutions for clients to create maximum impact. Specialists in deepening engagement through design, the Bureau provides clients with workable, practical solutions while ensuring that no stone is left unturned and no detail is left to chance.

At the heart of the studio’s ethos is a commitment to craftsmanship and artistry. This is fuelled by creative pursuits that include experimentation with various forms including furniture design, spatial design, and clothing design as well as traditional methodologies such as letterpress and silkscreen printing.

Kai Yeo
partner / creative director
A true artisan known for his keen attention to detail and relentless pursuit of perfection, Kai started his design career at the Design Asylum. During his three-year stint, he worked on key projects which saw the work that he helmed critically acclaimed by the ONE Show, the Creative Circle Awards, Communication Arts and D&AD. / Kai also served as the Design Director at Singapore-based 10am Communications working with clients like ION Orchard and Creative Technology. / Kai established his first studio, Valuable Members of Society in 2007. He was the design force behind the rebranding of Concorde Hotels and Resorts, a relationship that continues today at the Bureau. / Kai has shared his passion for the creative arts at various platforms including the Crowbar Awards 2009 and The Design Society Conference 2013 as a speaker and member of the jury. His work has also been recognised by a series of awards including a Certificate of Typographic Excellence from the Annual of the Type Directors Club, Typography. / Kai was educated at The Temasek Design School and Central Saint Martins, London.
Edmund Seet
partner / design strategist
A strategist with a passion for craft, Edmund comes from an extensive branding and advertising background, having held regional positions at leading global agencies. / His journey began at FutureBrand, where as a Senior Designer, he defined and brought a design focus to iconic brands. / As Design Director at Bartle Bogle Hegarty, Edmund’s design point of view enabled the regional team to bring a differentiated perspective to campaigns for global clients such as Unilever, Diageo, Coca Cola and Levi’s. / He also served as the Regional Head of Art at Lowe and Partners Worldwide in Bangkok, where he drove global and regional activations across a number of leading Unilever brands, bringing a fresh, design focus to the work. / Edmund has also undertaken personal photography and book design projects to express his view on how images and words complement each other. His work has been exhibited in Singapore and Australia and selected work is part of the library collection of Monash University. / Edmund was educated at The Temasek Design School and the Swinburne University of Technology where he graduated with an Honours in Design.

CLIENTS

  • 3 Inch Sin
  • 33ThirtyThree
  • Admira
  • Cat Cafe Neko no Niwa
  • Concorde Hotels & Resorts
  • Discovery Network Asia
  • Fliq
  • Gili Lankanfushi Maldives
  • Hotel Properties Limited
  • HPL Hotels & Resorts
  • Iskandar Jalil
  • Keppel Corporation
  • Lamitak
  • Lend Lease
  • Levis Strauss Asia Pacific
  • Mudian Crafted
  • XTRA Design
  • The Necessary Stage
  • OCBC
  • Outpost 903 Gastrobar
  • Philip Morris
  • RJ Paper
  • Singapore Tourism Board
  • Singapore Art Museum
  • SFIC (Singapore Furniture Industries Council)
  • Wing Tai Holdings
  • Tanuki Raw Bar & Restaurant
Publication
H-Paper
In a move to help HPL Hotels & Resorts engage their guests on a deeper level, we conceived H-Paper, a complimentary quarterly publication that throws up rare finds and travel-related insights within the region.

In addition to design and art direction, we also co-curate each issue’s content covering a broad selection of topics from travel, retail, gastronomy and design. Featuring hidden gems such as restaurants and craftspeople – made known only through the Group’s local networks and connections – H-Paper subtly reinforces its position as a regional hospitality leader.

H-Paper is distributed physically throughout all HPL managed properties in Maldives, Indonesia, Thailand, Malaysia and Singapore. An online version is also available.

H-Paper received a bronze for Magazine Design, Gong Show Awards 2012.

GET IN TOUCH

79 Chay Yan Street
Unit 01-02
Singapore 160079

T: 65 6220 7318
E: info(at)thebureau.com.sg

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